Saturday, July 13, 2013

[Media Launch] BABYBJÖRN Carrier One @ MotherCare HarbourFront

6:13 AM 0 Comments

With the carrier tested and review, part of being an ambassador was to showcase the carrier during the media launch. Below is the video summary of the media launch.

While the Mamas and Papas got ready to do the walk way. We decided that Papa Koh will do the modelled and do the showcase.

Being able to participate in such media launch was exciting, and I believed that all the Mamas and Papas were beaming while parading their little ones away. 

Singapore ambassadors for BABYBJÖRN Carrier One

From the looks of the different ages of the babies, you can pretty tell for yourself that carrier is versatile for carrying all babies to toddler, weighing up to 20kg! That's the size about a 3- 4years old kid.
 
Executive Director of Mothercare Singapore, Pang Shu Ming spoke fondly of the founder of BabyBjorn Björn Jakobson and his wife , Lillemor Jakobson. I, myself remembered the couple came to Singapore to attend BabyBjorn 50th anniversary back in 2011. They spoke passionately about the Babybjorn . It is only now that I have became a Mom, that I have grown to appreciate their passion  which had translated to something great and useful for parents. 
 
Brand Associate , Johnathon Phua doing a demo on how to use the carrier
 I was rather impressed with Johnathon Phua , Mothercare's brand associate. He was demonstrating the carrier very smoothly and I like the way he showed how the carrier could be swing from the front to the back. Which I have seen others doing demos on youtube of the other carriers in clumsy and awkard manner.
 
Physiotherapist , Aparnah Shah
 Papa Koh and I always thought it would be a better time when Baby Royce was about 4mths to use a carrier and when his neck was more stable. It was a good timing when we had the carrier, as I was doing a review and I did an research to make sure I had my facts right. Babybjorn carriers keep coming up on the internet and mummys had much more good than bad reviews on this brand of baby carriers. I keep searching on the product knowledge of the carrier ,that I neglected the fact that Baby Royce had to test out the carrier himself. As I remembered one of the speaker Aparnah Shah , whom is a physiotherapist , told us baby has to also test out the carrier. The baby must be as comfortable as the wearer themselves.
 
 I kinda think I love the thoughtfulness of the company that they have forgotten not our fellow parents whom like to travel with their little one in weather wet or chilling countries. They are selling BabyBjorn carrier cover to shield the little ones from such weather.
Our Bumble bee looking at the camera
 With a long day of excitement, the day was ended light refreshments and we ended ours with a shopping bag of full of our little one 's clothes!!
The Kohs saying bye!
 *Photos and video courtesy of Mothercare Singapore Pte ltd

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